Got to Dance winner Lukas McFarlane to launch Dance Proms 2014 at Capezio’s flagship store in Covent Garden this Saturday
Got to Dance winner Lukas McFarlane will join Capezio’s interactive window display on Saturday 18 October to officially launch Dance Proms 2014.
Dance Proms performers, from the Susan Robinson School of Ballet in Surrey, Arts Ed Youth Dance Company in Chiswick and The Centre - Performing Arts College in Kent will become live dancing mannequins for the day.
They will bring the shop window to life with ballet, contemporary and neo-classical routines throughout the day, as they model Capezio’s wide ranging dancewear.
A spokesperson for Capezio said:
“We are delighted to launch Dance Proms 2014 in style with Lukas McFarlane and talented young dance students. Our dancing shop windows will showcase the skills of the students and bring our range to life. We are looking forward to spreading the joy of dance to shoppers and passers-by, in celebration of the big event November.”
Lukas McFarlane, said: “I’m looking forward to meeting the students who will be performing this year, and joining in the dancing windows show. I can’t wait to watch people’s reactions when they see live dancing mannequins! It’s going to a lot of fun, don’t miss it!’
The performances will offer a glimpse of some of the dance styles being performed at Dance Proms, the annual international youth dance showcase at the Royal Albert Hall on Sunday 2 November 2014.
Customers are invited to join the celebrations and take advantage of a special in store discount of 15% off all purchases on the day.
For further information or to request images, please contact:
Notes for Editors
Dance Proms was established to celebrate dance in all its forms and the unique relationship between students and their dance teachers. It is supported by dozens of top names from the dance world.
Dance Proms is organised by three of the UK’s leading dance organisations: the International Dance Teachers’ Association (IDTA), the Imperial Society of Teachers of Dancing (ISTD) and the Royal Academy of Dance (RAD), together with Britain’s most iconic venue, the Royal Albert Hall.
Capezio is the World’s leading manufacturers of dancewear and was established in 1887 by Salvatore Capezio. Performers from around the globe have danced in Capezio including ballerina Anna Pavlova, Fred Astaire, Gene Kelly, Mick Jagger, Savion Glover, Madonna, Katy Perry and Lady Gaga.
As a brand, Capezio is committed to providing exceptional service to its customers with innovative, quality products and services, while continuously advancing market research and technologies. The brands commitment to performance has been its source of inspiration for 127 years and it has proudly introduced revolutionary footwear to the industry with the Dansneaker®, footUndeez™, tap shoes with Tele Tone® including the high acclaimed K360 tap shoe.
Capezio is committed to dance and regards it as an art form, a lifestyle and an attitude.
For more information about Capezio and its products visit www.capezio.com